Websites using Snap Pixel
Description of Snap Pixel: Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.
Snap Pixel is used by 0.21% of websites in the Advertising category.
Style & Fashion is the most popular main category among the websites using Snap Pixel.
Beauty is the most popular subcategory among the websites that are using Snap Pixel.
The technologies that are most often used together with Snap Pixel are Facebook Pixel, web-vitals, HSTS, HTTP/3, Open Graph, core-js, Boomerang, Module Federation, webpack, PayPal.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Snap Pixel may also be interested in using these other technologies: Privy, Stamped, Loox, TikTok Pixel, Automizely, Aweber, Frequently Bought Together, Printful, Ensighten, Twenty Twenty-One.
Top IAB Industry Verticals using Snap Pixel
Top 10 technologies that are most often used together with Snap Pixel
Technologies that are most interesting for website using Snap Pixel, as determined by our AI recommender
Distribution of domains using Snap Pixel over IAB1 verticals
Introduction to Snap Pixel
Snap Pixel is a tracking tool developed by Snapchat that allows advertisers to measure the effectiveness of their ads on the platform. It works by placing a piece of code on their website that tracks user activity after clicking on a Snapchat ad. This data is then used to optimize ad campaigns and track conversions. The Snap Pixel also provides insights into audience behavior and demographics, which can be used to create more targeted ad campaigns.
Practical Applications
of Snap Pixel
- Track user behavior on a website and use that data to create targeted advertising campaigns on Snapchat
- Measure the effectiveness of Snapchat advertising campaigns by analyzing user actions after seeing an ad
- Optimize ad delivery and targeting by using data from the Snap Pixel to identify which ads are resonating with users and adjust accordingly
- Create custom audiences for Snapchat advertising based on website activity tracked by the Snap Pixel
- Use the Snap Pixel to track sales or other desired conversions from Snapchat advertising campaigns.
Benefits and Advantages of Snap Pixel
- Snap Pixel allows businesses to track and measure the effectiveness of their Snapchat ads.
- It provides valuable insights into audience engagement and behavior, allowing for more targeted and effective marketing campaigns.
- With Snap Pixel, businesses can optimize their Snapchat ads for better performance and higher return on investment.
- The technology also offers advanced retargeting capabilities, allowing businesses to re-engage with users who have interacted with their brand in the past.
- Snap Pixel integrates seamlessly with other advertising platforms, making it easy to include Snapchat in a business's overall marketing strategy.
Distribution of domains using Snap Pixel over IAB2 verticals
Most popular websites using Snap Pixel
Less popular websites using Snap Pixel
Distribution of domains using Snap Pixel over 1 million most popular domains
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Distribution of domains using Snap Pixel over domain ages
The average age of websites using Snap Pixel is 8.7 years.
The average page rank (measure of backlink strength) of websites using Snap Pixel is 2.95.
5 technologies that are less often used together with Snap Pixel
